Government in the Age of Web 2.0

New Report: The Blogging Revolution - Government in the Age of Web 2.0 Offers Tips & Best Practices for Public Sector Bloggers

Jun 19, 2007 20:18:32 GMT

In this new report, titled "The Blogging Revolution: Government in the Age of Web 2.0," commissioned by the IBM Center for the Business of Government, Dr. David C. Wyld, Maurin Professor of Management and Director of the Strategic e-Commerce/e-Government Initiative, Department of Management at Southeastern Louisiana University examines the phenomenon of blogging in the context of the public sector.

Wyld observes that blogging is growing as a tool for promoting not only online engagement of citizens and public servants, but also offline engagement. He describes blogging activities by members of Congress, governors, city mayors and police and fire departments in which they engage directly with the public. He also describes how blogging is used within agencies to improve internal communications and speed the flow of information.

Based on the experiences of the blogoneers, Wyld develops a set of lessons learned and a checklist of best practices for public managers interested in following in their footsteps. He also examines the broader social phenomenon of online social networks and how they affect not only government but also corporate interactions with citizens and customers.

The report examines the rise of blogging in the public sector, blogging options for public officials, the current state of blogging in government, case studies, a guide for public sector bloggers, tips for blogging by public sector executives, and some suggestions for possible metrics, as well as a look at the future of research on public sector blogging and many other topics.

A .pdf of the report can be downloaded here. Many thanks to Dr. Wyld for sharing this report with the Society.

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